The Library of

John Rector

Co-founded E2open with a $2.1 billion exit in May 2025. In January 2026 opened a 3,000 sq ft Charleston facility helping people and organizations understand and use artificial intelligence. Below: the complete collection — every book free to read and download.

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Just Released

Just Released · July 2026

The Zero-Attention Economy

How machines earn the right to be ignored, and what human attention is for.

Artificial intelligence becomes truly valuable at the moment it stops asking to be noticed — and that silence arrives with a bill nobody is accounting for. Built on the Reality Equation: absorption is prediction success, trust is amortized attention, and zero was always a direction for machines rather than a destination for people.

174 pages · 25 chapters · Five parts · 30-minute narration · Free, and formatted to print at home

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The Collection

26 titles · free PDF & audiobook downloads

All Reality Equation Ideation AI Fiction Series

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